Celebrating success

Last night I attended the Mount Alexander Business Awards 2019 at the Castlemaine Town Hall. This event is put on by Mount Alexander Shire Council and held bi-annually. My coaching business was a finalist this year in the Microbusiness category.

I was excited to attend this celebratory dinner and catch up with friends. There was such a buzz in the room – a sense of unity and pride in our business successes. Whilst I didn’t scoop up the trophy for my category, I had prepared a speech just in case. I’m sharing it with my readers because I still felt like a winner…

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Firstly, I’d like to thank my family for their encouragement in my business and their support tonight.

Thanks to Mount Alexander Shire Council, Eva and Marg for coordinating this wonderful event and to the volunteer judges. Thanks to Workspace Australia for sponsoring the micro-business category – it’s these partnerships that help make these awards a success.

For me these awards are a great opportunity to not only reflect on my business operations, it’s growth and my professional learnings but to CELEBRATE tonight with other business folk in our shire.

Well done to the nominees and the finalists. I was thrilled to hear that Tesha from Mother Lover and Jacinta from Jac the Hitcher were alongside me as finalists. I’ve been following both these women’s business stories both on the socials and meeting them at local events run by Ladies Who Launch.

I launched The Good Life Careers seven years ago after quitting my corporate job in Melbourne and moving to Harcourt. I consulted to HR firms, supporting people on career transition programs whilst I built up my work coaching job seekers and career changers here in Central Victoria.

The best investment I made when I started my business was work with a marketing coach. Marion, a successful business woman with Celine Martine, helped form my vision & mission statements, consumer profile and a marketing strategy. This gave me clarity in my message and brand which then led to my logo, website and social media platforms. With these foundations I had confidence to move forward with my business.

Running your own small business is not dissimilar to looking for a new job or embracing career change. When people invest in my services they develop a strengthened and targeted approach to finding work.

I help my clients by providing a framework for them:

  • To reflect on their skills, achievements and strengths so they have clarity about their value offering
  • Give them the tools to research companies so they align themselves to organisations with similar values.
  • Coach them in communicating a clear message – both in job applications and through talking to their networks.

The rewarding part of my work is when I hear the news that my client has landed an interview or better still…been offered the job.

Through my coaching I see people move forward with greater confidence towards their goals AND this is what drives me to continue doing what I do.

Thank you… and enjoy the night!

Target your next job prospect through your contacts

Career Coffee Networking

In a coaching session last week my client, Zara* was sharing her ideas in setting up a not-for-profit (NFP) organisation.  As she was speaking I noticed myself pondering who I might know that could help her. I made a couple of suggestions then stopped and asked, ‘What is it that you need most help with?’ She replied, ‘I need to speak with someone who has already set up a successful NFP.’ Done. I knew just the person and sent an e-introduction. They are now on their way to meeting up and Zara is shouting my friend lunch.  Continue reading “Target your next job prospect through your contacts”

It’s time to get that job

If you’re in the job hunting game but have been taking a laissez-faire approach and delaying the inevitable, it might be time to re-group and take a more structured approach to your search. Here’s five tips to get you back on track.  Continue reading “It’s time to get that job”

How to Strengthen Your Networking Skills

office-336368_1280Networking is a healthy life skill that’s not just for people in management roles.  It’s for everyone. When I speak with people about networking, some shy away from the concept as it’s seemingly daunting. Comments such as, ‘Nothing could be worse than going to an event and having to make small talk with people.’ I’ll pop some resources at the end of this post with useful networking information for people who feel this way or are more introverted.   Continue reading “How to Strengthen Your Networking Skills”

Are you on LinkedIn?

LinkedInWhen I meet new people in a professional setting I often ask if they are on LinkedIn.  They may be a potential client, someone who can add value to my business or a job seeker I’m working with.  LinkedIn is a professional networking site and many companies use this tool as a means of recruiting staff.

When it comes to landing a job, your LinkedIn profile acts as the online version of your resume.  I’m going to share with you 10 ways to strengthen your profile and ensure you are optimising your professional brand with this online platform. Continue reading “Are you on LinkedIn?”

Tell Me About Yourself (Developing a Networking Pitch)

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One of my goals this year is to build more local relationships and connections through networking.  Networking can come to some people naturally, but for others it can be daunting.  I would rate myself in the middle whereby I like to be social, yet it takes some self-talk and planning to get me out to market my business.

I plan my networking activity by listing who I’d like to connect with and how will I go about it.  Whether I’m cold calling on recruitment firms, attending a community event, or inviting people on LinkedIn for a coffee meeting, at some point a face to face discussion will need to take place.  Here’s where more planning needs to be done – preparing what to say.

Continue reading “Tell Me About Yourself (Developing a Networking Pitch)”

Make It Happen

Make It HappenThe weather has been crazy hot here in Central Victoria and it can be hard to stay motivated.  I put together this inspirational quote for my Facebook page and, since posting it, I’ve achieved some great things:

  • I lined up an interview on local radio to promote my business
  • I set up a meaningful networking meeting
  • I encouraged my partner to lean in at an important work meeting and he got the result he wanted

I hope you’ve had some wins this week!

Cheers, Gen

Servicing Your Career

Now that Spring is well and truly here and the grass (and weeds) are growing faster than ever, talk turns to gardening and the perennial gripe that the mower doesn’t work properly.  Have you heard of the saying “an ounce of prevention is worth a pound of cure”?  Just like your garden machinery your career can sometimes use a little love and attention to make sure you’re ready when a job opportunity steers your way.

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It doesn’t matter if you are chugging along in your world of work or you’re on the hunt for a new job, tick off these three things and you’ll be ready to spring into action:

  1. Rev up your resume – Is your resume marketing you?  Does your career summary highlight your strengths and make it clear to the reader the role and industry you are targeting?  Do your achievement statements include power words such as “strengthened”, “managed” and “improved”?  Having a stand out resume ready to send off will speed up the chances of a call to interview.
  2. Pump up your network activity – In a previous post I stressed the importance of building and maintaining meaningful relationships.  Every contact is important whether it’s at work, the newsagent, the cricket club or your art class.  Word of mouth is a powerful thing.
  3. Check your happiness gauge – Do you watch the clock for knock-off time and wonder whether you could be in a more fulfilling job?  The first step in kick starting a career change is self discovery.  By taking the time to assess your passions, strengths and values you can start to dream about a more fitting role and put steps in place to reach your goal.

I offer free 20 minute resume checks at our local market in Harcourt to help the community bring their resume up to speed.  How will you put the spark back into your career?

Cheers, Gen

How To Open Doors

Handleby Genevieve Ward

The last few weeks I’ve been super busy juggling my business activities between working with clients, marketing via social media, preparing presentation slides, responding to emails and building my professional contacts.  All important and exciting stuff to keep my business moving forward and thankfully my efforts are paying off!  I’ve started working with some local people to hone their job search skills, I’m presenting to graduate librarians on interview techniques and I’ve joined a local think tank.  I attribute these recent successes to networking. Continue reading “How To Open Doors”

Staying Positive in Your Job Search

Sunflowerby Genevieve Ward

Equipped with a fabulous resume and a well-written cover letter, you’ve been busy submitting applications for that perfect job, but frustratingly the phone isn’t ringing.  When you’re in-between jobs or returning to work after a break, seeking employment can test one’s patience and feel disheartening.

So, how do you manage to stay positive in your job search?  Here are my top five techniques: Continue reading “Staying Positive in Your Job Search”